When a financially-pressured Chicagoland brewery owner refers your trivia company to competitors, you know the ROI is real. Here's the data behind it.

Bar trivia consistently fills weeknight tables when other promotions fail. Learn why trivia delivers measurable ROI and how to implement it properly.

Albuquerque has one of the most underrated bar and brewery scenes in the Southwest. From downtown and the University of New Mexico area to surrounding neighborhoods and suburbs across Bernalillo County, venue owners in the Duke City are serving a community that takes its local gathering places seriously. Weekly trivia night has become one of the most effective ways for Albuquerque bars and breweries to build a loyal, returning crowd — and Not Rocket Science Trivia is the comp

Jackson is Mississippi's capital city and its largest bar and restaurant market. From downtown Jackson to neighborhoods like Fondren, Ridgeland, Madison, and Brandon, venue owners across the metro are serving a community that values its local gathering spots and comes back to the ones that give them a good reason to show up consistently. Weekly trivia night has become one of the most effective ways to build that kind of loyal, returning crowd — and Not Rocket Science Trivia i

Not Rocket Science Trivia has built one of the strongest trivia networks in Missouri, operating weekly games across Kansas City, Springfield, and Joplin. From the metro energy of Kansas City to the college-town culture of Springfield and the community-driven bar scene of Joplin, Missouri venue owners across the state are finding the same thing: a professional, well-marketed trivia program that fills seats and keeps bringing people back. What Missouri Venue Owners Are Experien

Washington DC is one of the most unique bar markets in the country. A highly educated, transient professional population — government workers, lobbyists, consultants, journalists, nonprofit staff — cycles through the city constantly, and the venues that build loyal weeknight crowds in DC are the ones that give people a consistent reason to show up regardless of how long they've been in town. Weekly trivia night is one of the most effective tools a DC bar owner has for buildin

Baltimore's bar and restaurant scene is as distinctive as the city itself. From Federal Hill and Fells Point to Canton, Hampden, and the surrounding suburbs of Towson, Catonsville, Ellicott City, and Pikesville, venue owners across the Baltimore metro are serving a community with deep neighborhood loyalty and a genuine affection for local gathering spots. Weekly trivia night has become one of the most effective tools Maryland bar owners have for turning that loyalty into cons

Portland has one of the most passionate craft brewery cultures in the country, and its bar scene reflects a city that takes its local experiences seriously. From downtown Portland to neighborhoods in Beaverton, Camas, and Washougal, venue owners across the metro are serving a community that values authenticity, quality, and consistency. Weekly trivia night has found a natural home in that culture — and Not Rocket Science Trivia is the company building it across the Portland m

Topeka is Kansas's capital city, and its bar and restaurant scene has more depth than people outside the market often expect. From downtown venues to neighborhood spots in Tecumseh, Silver Lake, Auburn, Meriden, and Pauline, Topeka venue owners serve a community that values its local gathering places and keeps coming back to the ones that give them a reason to. Weekly trivia night has become one of the most effective ways to build exactly that kind of loyal crowd — and in Top

Louisville's bar scene runs deep. From the Highlands and NuLu to St. Matthews, Jeffersontown, Middletown, and Lyndon, venue owners across the city are serving a community that knows a good night out and keeps coming back to the spots that consistently deliver one. Weekly trivia night has become one of the most reliable ways for Louisville bars and restaurants to build that kind of loyal crowd — and Not Rocket Science Trivia is the company making it happen across the Derby Cit

Vancouver, Washington sits just across the Columbia River from Portland, but it has its own distinct bar and brewery scene — neighborhood venues, local craft breweries, and community-driven hangouts that serve regulars who know what they like and keep coming back to the spots that deliver. Weekly trivia night has become one of the most reliable ways for Vancouver venue owners to build that kind of loyal, returning crowd, and Not Rocket Science Trivia has established itself as

Minneapolis has one of the strongest bar trivia cultures in the Midwest. The Twin Cities market is active, competitive, and well-served — there's already an established local trivia company with a significant footprint across Minneapolis, St. Paul, and the surrounding suburbs. But a growing number of Twin Cities venue owners have discovered that market dominance and marketing effort are two very different things. And the ones who made the switch to Not Rocket Science Trivia a

Boone is one of the most distinctive small cities in North Carolina. Home to Appalachian State University, nestled in the Blue Ridge Mountains, and surrounded by a community that values authentic local experiences over corporate chains, Boone's bar and restaurant scene is built on loyalty and word of mouth. When something is good here, people know about it fast — and they keep showing up. Not Rocket Science Trivia has built exactly that kind of reputation in Boone, running th

The Piedmont Triad is one of North Carolina's largest metro areas, home to more than 1.6 million people spread across Greensboro, Winston-Salem, High Point, Kernersville, and Advance. It's a region with a strong local identity, deep community ties, and a bar and restaurant scene that reflects both — neighborhood venues, local breweries, and sports bars that serve regulars who take their weekly routines seriously. Weekly trivia night has become one of the most reliable ways fo

Birmingham has one of the most underrated bar and brewery scenes in the South. From downtown and Homewood to Mountain Brook, Vestavia Hills, Hoover, and Trussville, the Magic City's venue owners are serving a community that knows how to find a good night out — and keeps coming back to the spots that consistently deliver one. Weekly trivia night has become one of the most effective ways for Birmingham bars and breweries to build that kind of loyal, returning crowd, and Not Roc

Not Rocket Science Trivia didn't come to Chattanooga as an outsider. The company was founded just up I-75 in Knoxville in 2020 — born out of Tennessee's bar and brewery culture — and Chattanooga has been part of its story almost from the beginning. The Scenic City's combination of a thriving downtown, a strong craft brewery scene, and a community that values its local gathering spots made it a natural fit from day one. More than four years later, Not Rocket Science Trivia is

Colorado Springs has a bar and brewery scene that punches above its weight. From downtown spots and the eclectic streets of Manitou Springs to neighborhood venues in Monument, Fountain, and Black Forest, the city's venue owners are serving a community that takes its local hangouts seriously. Weekly trivia night has become one of the most reliable ways for Colorado Springs bars and breweries to build the kind of loyal, returning crowd that makes a weeknight feel like a weekend

Northern Colorado has one of the strongest craft brewery cultures in the country. Fort Collins alone has been called one of the best beer cities in America, and the bars, taprooms, and restaurants that line Old Town Fort Collins and downtown Loveland are exactly the kind of venues where weekly trivia night finds its best home. The combination of a loyal local customer base, a strong college presence at Colorado State University, and a community culture built around gathering

Tucson's bar and restaurant scene has its own identity — distinct from Phoenix, more community-driven, with a strong University of Arizona presence and a local culture that values authentic neighborhood experiences over generic corporate programming. It's exactly the kind of market where weekly trivia night thrives. And Not Rocket Science Trivia, already one of the most established trivia companies in Arizona, is now bringing that program to Tucson venues. Arizona's Most Trus

Metro Detroit's bar scene is built on loyalty. Whether you're running a neighborhood pub in Sterling Heights, a brewery taproom in Rochester, or a sports bar in Troy, the venues that thrive in this market are the ones that give regulars a consistent reason to show up. Weekly trivia night has become one of the most effective tools in Metro Detroit venue owners' playbook for building exactly that kind of repeat business — and Not Rocket Science Trivia is the company delivering